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Social Media and Journey’s “Don’t Stop Believin'”

Social Media and Journey’s “Don’t Stop Believin'”

by Scott Dickson | | Social Media

  It’s hard not to notice all the local AND national brands/businesses out there in social media land that just don’t get it. For instance, on Twitter I see many well-known businesses and organizations who have apparently just given up completely. Typically, they...
Social Media Interview: Henri Deschamps from Mast Farm Inn

Social Media Interview: Henri Deschamps from Mast Farm Inn

by Scott Dickson | | Blog

Several years ago I started consulting for some businesses in The NC High Country. The country was in the very early stages of the “social media explosion” and businesses and organizations were having a really tough time trying figure things out. As I got...
Are you putting all your social media eggs in one basket?

Are you putting all your social media eggs in one basket?

by Scott Dickson | | Facebook, Featured, Flickr, Social Bookmarking, Social Media, Twitter, YouTube

  By: Scott Dickson When asked if they’re utilizing the power of social media and relationship marketing, many business-owners and CMO’s will reply, “Of course! We have an awesome Facebook page and we’re getting started on Twitter.”...
10 Quick Blogging Tips

10 Quick Blogging Tips

by Scott Dickson | | Blogging, Content, Featured, Slider, Social Media

  By: Scott Dickson Here recently there have been some issues with the 800-Pound Gorilla…Facebook. This led me to think about what would happen if Facebook suddenly disappeared. What would online marketers do if one of the most powerful tools they had was...
10 Ways To Spot A Social Media Snake Oil Salesperson

10 Ways To Spot A Social Media Snake Oil Salesperson

by Scott Dickson | | Analytics, Featured, Slider, Social Media

  By: Scott Dickson The social media “experts” are coming out of the woodwork like crazy. Agencies are also getting into the act and guess what? Most of them are doing it wrong. Here’s a little tip for you…there is no such thing as a...
Twitter Tip: Shorten Your Tweets & Make Them Re-Tweetable!

Twitter Tip: Shorten Your Tweets & Make Them Re-Tweetable!

by Scott Dickson | | Audience Development, Slider, Social Media, Twitter

By: Scott Dickson I really enjoy sharing content I know others would love to read on Twitter. However, it’s disappointing when I hit the RT and the original tweet is too long. It pains me to have to edit, abbreviate and basically re-write the original tweet in...
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