By: Scott Dickson
Maximizing your social media marketing efforts is hard to do if your website is not set up to convert.
You can Facebook, Twitter, LinkedIn, Google+, YouTube and Instagram yourself to death…but, unless your potential customers are landing on a page or a site that makes it easy for them to contact you…it could be a waste of time and money.
Some key questions to ask include:
1 – Is there a prominent phone number on every page of my website?
2 – Are there simple contact forms strategically placed on my site…preferably on every page?
3 – Does my site make it very easy for anyone to contact me?
4 – Are there strong headlines and calls to action within the content?
5 – Are the colors and images on my site inviting?
Addressing these 5 simple questions will help put your website on track to turning visitors into potential customers. Of course, there’s much more to it. These are just some of the basics.
Don’t have the budget right now to redesign/reconfigure your website? Try custom landing pages with analytics instead.
To learn more and get a free, no-obligation analysis of your website, CONTACT US!